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Data, Decisions & Engagement
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De grootste legal misvattingen over adverteren op social platformen
Adverteren op platformen zoals Meta en TikTok roept bij veel legal-afdelingen direct alarmbellen op. Terecht, want als marketeer ben je verantwoordelijk voor het zorgvuldig omgaan met persoonsgegevens, ook als je…
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E-mail
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Making sense of messy data: How organisations can turn disconnected streams into real customer value with a CDP
Like many cultural venues and entertainment organisations, theatres, museums, and music halls often sit on a wealth of customer data – ticketing, website analytics, email engagement, surveys – but much…
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Digital Analytics
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Challenging the Feasibility of Digital Agency; A Bygone Era of Online Privacy or Stepping Stone to a New Understanding?
Artificial Intelligence, or more commonly known as AI, we can all admit that it would be virtually impossible not to have heard these two words, or letters, used in conjunction…