What’s on the agenda?
We’ll kick things off with two inspiring speakers who will highlight current themes and provide you with fresh insights and ideas for your daily practice.
15.30 – Walk-in & welcome
16:00 – Speaker sessions (20–25 minutes each)
1. Krista Seiden
2. Dimitri Dries (Loop × Amplitude) – Fueling a Fast-Growing Scaleup: how Loop built a scalable analytics backbone with Amplitude, focusing on the process Data → Insight → Decision → Action.
3. Dirk van Sijpveld – From Data Confusion to Clarity: Turning Information Into Better Decisions
17:00 – Networking drinks & bites
19:00 – End
Speaker 1 – Krista Seiden
Speaker 2 – Dimitri Dries
Loop × Amplitude: Fueling a Fast-Growing Scaleup
Dimitri will show how Loop, in partnership with Amplitude, built a scalable analytics foundation that grows alongside the business. Instead of adding more dashboards, the focus is on a strong backbone: a clear process of Data → Insight → Decision → Action and a robust data architecture (tracking, tag management, Amplitude, data warehouse, BI/AI).
Speaker 3 – Dirk van Sijpveld
After the transition from native apps to low-code Web App technology in early 2024, several digital challenges emerged within PLUS that I had never encountered before.Dirk takes us through his story about:
- The challenges PLUS faced after going live with this technology
- The process of gaining control over certain bottlenecks
Who should join?
Are you a digital analytics specialist or online marketer with a passion for data? This Meetup dives into the technical side of our field and explores the topics currently shaping our industry.
Networking & drinks
Afterwards, join us for drinks and informal networking—a perfect opportunity to catch up with old acquaintances and make new connections within the analytics community.
Join us for an evening full of knowledge, inspiration, and connections!
Speakers
Krista Seiden
Dimitri Dries
Dirk van Sijpveld
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