The Data Driven Marketing Association (DDMA) is the cross media trade organisation for the data driven marketing industry in the Netherlands. This is one of the fast growing sectors of industry in Western Europe.
DDMA represents the interests of users, service providers and media/carriers both in the Netherlands and at a European level. The organisation also acts as a communication and knowledge platform for professionals working in data driven marketing.
The DDMA represents the political interests of her members in both national and international alliances. DDMA strongly believes in the active self-regulation of the industry. The DDMA is constantly developing, maintaining and monitoring self regulatory codes for communication channels such as social media, e-mail, privacy, field marketing and listbroking. These codes are designed to help protect both industry and consumers.
DDMA is the initiator of the Privacy Seal. A quality label ensuring a correct use of personal data for data drive marketing purposes. The Privacy Seal is exclusively worn by members of the Dutch Data Driven Marketing Association (DDMA). DDMA-members have committed themselves to standards of ethical conduct and best practice laid down in Codes of Conduct.
DDMA welcomes enquiries about its work both in the Netherlands and at a European level. Journalists and other members of the press looking to get the views of the Association are invited to get in touch. Our contact details are listed below and we’re happy to handle calls in either Dutch or English.
Data Driven Marketing Association (DDMA)
W.G. Plein 508
1054 SJ Amsterdam
Phone: +31 20 – 4528413